Drink once: Every time John McClane says something that is probably too witty for someone who is being shot at. Example: "An emergency? What does it sound like I'm ordering a fucking pizza?"
Drink again: Every time John McClane says something that is probably too witty to say to someone who' trying to kill you. Example: "Yippee-ki-yay, motherfucker.."
Finish the drink: Every time John McClane says something that' probably too witty for someone to say when no one else is within ear-shot. Example: "Who the fuck' driving that car, Stevie Wonder?"
Vandalize your house: Every time John McClane causes property damage to the Nakatomi Tower.
Try to punch the news reporter: Who has shown up at the scene of your now flame engulfed home.
Bonus points: If after you punch him you grab his microphone and scream, "There' your fuckin' landing light, Holly!" A line from Die Hard 2, but nevertheless another example of McClane saying something despite the fact that no one' even close to being within earshot.